Creative and Interactive Roadshow ideas in Dubai
Product launches can be grand and bring in a lot of customers when done appropriately. That was the case of M.A.C Glitter and Ice Roadshow in Dubai, where we did the event planning and management. Like any other product launch ceremony, we employed a unique element to this event.
We made several ivory white installations representing blocks of ice. Including planning, designing, and execution we covered all the stages of event management. Our team of designers positioned a stage resembling a skating rink in the middle of the installation for performers to show off their skills and attract eyeballs towards the campaign.
- CLIENT Estee Lauder
- CATEGORY BTL & Kiosks